El yawan aika saƙonnin hannu ga kamfanoni Haƙiƙa ce ta ƙarfafa godiya ga WhatsApp talla, kayan aiki da ke ba ka damar aiwatarwa dabarun tallace-tallace masu tasiri sosai. Wannan dandamali, wanda aka fara amfani da shi ba bisa ƙa'ida ba don sadarwa tare da abokan ciniki, an canza shi zuwa mafita mai ƙarfi don yakin talla, yana ba ku damar yin hulɗa kai tsaye tare da miliyoyin masu amfani. Tallace-tallacen WhatsApp ba wani zaɓi bane kawai, amma larura ce ga kamfanoni waɗanda ke neman haɓaka isar su da haɓaka canjin su.
Tare da masu amfani da fiye da biliyan 2 a duniya, WhatsApp ya zama tashar sadarwar da babu makawa. A cikin Spain, kayan aiki yana da fiye da masu amfani da miliyan 25, wanda ya sa ya zama zaɓi mai kyau ga kamfanonin da ke neman haɗi tare da abokan ciniki a cikin sauri, kai tsaye da kuma tasiri.
Menene tallan WhatsApp?
La WhatsApp talla ya ƙunshi amfani da wannan dandalin saƙon don aikawa saƙonnin tallatawa, sanarwa, da abun ciki da aka tsara don ɗaukar hankalin mai amfani. Ba kamar sauran tashoshi kamar imel ko SMS ba, WhatsApp yana haɗa rubutu, hotuna, bidiyo da hanyoyin haɗin gwiwa a cikin sarari guda, yana mai da shi mafi dacewa da kayan aiki mai amfani.
Makullin nasara a WhatsApp Marketing ya ta'allaka ne cikin iyawa segmentation y keɓancewa. Kamfanoni na iya kai hari ga saƙonsu ga takamaiman masu sauraro dangane da bayanai kamar shekaru, wurin yanki, abubuwan buƙatu da halayen siye. Wannan yana tabbatar da cewa kowane saƙo ya isa ga masu sauraro daidai, don haka ƙara damar jujjuyawa.
Amfanin amfani da WhatsApp don talla
Amfani da WhatsApp azaman kayan aikin talla yana ba da yawa riba wanda ya bambanta shi da sauran tashoshi na gargajiya:
- Babban buɗaɗɗen kuɗi: Saƙonnin WhatsApp suna da ƙimar buɗewa 98%, da yawa sama da na tallan imel, wanda ke kusa 20-30%.
- Nan da nan: Yawancin saƙonni ana karantawa a cikin mintuna kaɗan da isar da su, wanda ya dace da su yakin neman zabe na gaggawa ko tallan talla.
- Sadarwa ta hanyoyi biyu: WhatsApp yana ba da damar tattaunawa ta ainihi tare da abokan ciniki, ƙarfafa hulɗa da haɓaka ƙwarewar mai amfani.
- Multimedia da mu'amala: Yana ba da yuwuwar aika hotuna, bidiyo, hanyoyin haɗin kai, sauti da wurare, sauƙaƙe ƙarin kamfen mai ƙarfi da ban sha'awa.
- Maras tsada: Idan aka kwatanta da sauran tashoshi, aika saƙonni a WhatsApp ya fi yawa tattalin arziki kuma yana ba da sakamako mafi girma akan zuba jari. Wannan yana da kyau musamman ga kanana da matsakaitan kasuwanci.
Yaya tallan WhatsApp ke aiki?
Aiwatar da dabarun WhatsApp Marketing yana buƙatar bin wasu matakai na asali don tabbatar da ingancinsa:
- Ƙirƙirar bayanan bayanai: Yana da mahimmanci don samun yanki da sabunta bayanan tuntuɓar. Dole ne kamfanoni su tabbatar da cewa masu amfani sun yarda don karɓar saƙonnin talla.
- Ma'anar maƙasudai: Kafin ƙaddamar da yaƙin neman zaɓe, yana da mahimmanci don kafa maƙasudai bayyanannu, kamar haɓaka tallace-tallace, samar da jagora, ko haɓaka amincin abokin ciniki.
- Rubuta saƙon da aka keɓance: Saƙonnin su zama gajeru, bayyanannu, da keɓancewa ga mai karɓa. Haɗe da emojis ko ƙarin yare mai alaƙa na iya ƙara ƙimar amsawa.
- Nazari da ingantawa: Auna sakamakon kowane yaƙin neman zaɓe (kamar buɗaɗɗen ƙima, dannawa da juyawa) yana ba ku damar haɓaka dabarun gaba.
Yadda ake aika talla tare da Kasuwancin WhatsApp?
Duk da yake Standard WhatsApp Yana da amfani, kayan aikin Kasuwancin WhatsApp an tsara shi musamman don kasuwanci. Wannan aikace-aikacen yana ba da abubuwan ci gaba kamar:
- Bayanan kamfani: Yana ba ku damar haɗa bayanai masu dacewa kamar sunan kasuwanci, adireshin, imel, gidan yanar gizon da sa'o'in aiki.
- Amsoshi na atomatik: Saita saƙonnin atomatik don maraba da sababbin abokan ciniki ko amsa tambayoyin da ake yawan yi.
- Tags da tsari: Tags suna sauƙaƙe yanki da tsara lambobin sadarwa.
- Kataloji na samfur: Ayyukan da ke bawa kamfanoni damar nuna samfuransu ko ayyukansu kai tsaye a cikin aikace-aikacen.
Bugu da ƙari, ta hanyar API ɗin Kasuwancin WhatsApp, kamfanoni za su iya haɗa aikace-aikacen tare da tsarin CRM ɗin su, sarrafa ayyukansu da aiwatar da manyan kamfen tare da cikakkun rahotanni.
Labaran nasara a cikin yakin tallan WhatsApp
Manyan kamfanoni sun yi amfani da WhatsApp tare da babban nasara a yakinsu. Misali:
- Hellmann ta: Ya haɓaka yaƙin neman zaɓe inda masu amfani za su iya aika hotunan sinadaran da ke cikin firji, kuma mai dafa abinci zai aika musu da girke-girke na musamman.
- Adidas: Ya ƙaddamar da wani shiri mai suna "Rent-a-Pred", wanda masu amfani za su iya hayar 'yan wasan ƙwallon ƙafa don kammala ƙungiyoyinsu a London.
Wadannan lokuta suna nuna yiwuwar WhatsApp ba kawai a matsayin kayan aiki na sadarwa ba, amma a matsayin tashar fasaha don ƙarfafa dangantaka da abokan ciniki.
WhatsApp Marketing ba kawai wani Trend; Wata dama ce ga kamfanoni don haɗawa da abokan ciniki ta hanyar kai tsaye, na sirri da kuma tasiri. Ɗauki wannan kayan aiki a matsayin wani ɓangare na ingantaccen dabarun tallan tallace-tallace zai zama mahimmanci don ci gaba da yin gasa a duniyar dijital.
Ina ji dubawa biyu ya fi kyau
Yi hankali da kamfanin Tallan na WhatsApp, suna cajin ka akan aikin da basa bayarwa, tuni masu amfani daban daban sun la'ancesu a matsayin abin zamba a gaban rundunar tsaro ta farar hula da kotunan Malaga, na ce da shi cikin tawada mai kyau tunda muma an yaudare ku kuma kuka shigar da kara a kan kamfanin da mai kula da shi kuma mai shi Mista Gonzalo, wanda ya taba tuhumar ku kuma ba ya aiki sai ya gaya muku cewa sun kore shi daga kamfanin
Barka dai, a Ofishin muna amfani da kayan aiki masu kyau don aika saƙon rubutu, sauti, hoto da bidiyo ta hanyar WhatsApp. Ana kiran sa Whappend kuma mun sami kyakkyawan sakamako.
Sannu,
sunana Antonio. Ina da kamfani tare da rumbun adana bayanan kwastomomi, inda nake da lambobin wayarsu da wasu halaye da suke ba ni damar jagorantar wasu abubuwan da nake gabatarwa da na wasu kuma ga wasu, kuma ra'ayina shi ne in sanya kungiyoyi daban-daban na wassap in aika su wadanda tayi.
Amma abin lura shi ne yin shi daga waya na ga yana da ɗan wahala kuma yana ɗaukar lokaci, kuma abin da nake so shi ne in sami damar zaɓar rukunin abokan hulɗar X daga kwamfutata da rumbun adanawa, in aika musu da saƙo mai yawa. Amma ana iya yin hakan daga kwamfutar kuma cikin kwanciyar hankali.
Shin kun san ko akwai aikace-aikace na wannan wanda ke iya aika SMS daga kwamfutata da karɓar bayanan daga lambar waya na rumbun adana bayanai da nake da su a kan kwamfutata?
gracias
Na shigar da sabar a cikin Linux, akwai aljan don gane BAM (Broadband Internet), kuma na sanya apache da MySQL, tare da cewa kuna da sabar yanar gizo, ta hanyar php zaku iya karɓar buƙatu kamar haka, kuma tare da ƙaramin lamba, aljanin sms ya fahimci sakon kuma ya aike shi, wannan mai sauki ne, idan kuna son aikawa da bayanan php dole ne ku karanta bayanan mysql sannan kuma ku aika sakon, gaskiyar ba matsala ba ce kuma tana da daɗi kamar kuma yadda take aiki
Barka da safiya, Muna da kamfanin aika sakonnin sms, kuma muna da sha'awar yin ta ta WhatsApp, shin zai yiwu mu iya siyan tsarin isar da sakon? Muna zaune a Maracaibo. Venezuela
Barka da safiya, a cikin Mexico akwai irin wannan kamfani wanda ke amfani da Hotspot don tallata taro, tare da eriyar da suke san game da abokan ciniki kuma suna kasancewa tare dasu. Ana kiranta Hostpot Mexico, kuma yana da ban sha'awa yadda suke amfani da hotspot don kasuwanci.